Sunday, March 1, 2020
3 New CoSchedule Features You Should Know About (+1 On The Way)
3 New Features You Should Know About (+1 On The Way) Attention marketers! Get ready to feel the HEAAAT. Itââ¬â¢s ONLY February â⬠¦but your #1 marketing calendar is pumpinââ¬â¢ out some seriously HOT features just for you + your team. One month into the year and weââ¬â¢ve got 3 NEW features for Team Pro plansà (and another major player coming very soon on the docket.) Intrigued? Cool, keep reading. Hereââ¬â¢s your quick highlight reel from this month (+ an exclusive first look at ONE serious feature coming VERY soon). 3 @Features You Should Know About + 1 More On Its WayGet serious about segmentation with Facebook Targeting Segmentation matters. Blanketed responses donââ¬â¢t work on readers AND your Facebook messages are no different. Youââ¬â¢ve gotta speak to the right people and the right time. And thanks to ââ¬â¢s recent feature, Facebook Targeting (available on all Team Pro plans), you can now get specific; catering your messages to a very specific audience. Simply create your highly targeted list with FBââ¬â¢s Preferred Audience settings AND save: Age Gender Relationship Status Interested in Location Language Education Level College Graduation Years Interests AND best of all, with ââ¬â¢s Facebook Targeting, you can create your audiences once, save them in your settings, and reuse them again and again. As a marketer, you sell a product (whether itââ¬â¢s YOU, a service, or a tangible item) to a specific audience. Thus, utilizing options such as age ranges, relationship status, location, education level, etc can assist you in converting users MORE effectively. Why? Becauseà when you share the right content, with the right people, you ADDà VALUE. And when you add value, you build a following thatââ¬â¢s a bagillion times more likely to convert. A bagillion. Build a following thatââ¬â¢s a bagillion times more likely to convert with @Every message should be seen as one to one, not one to many. When you write a message, you write to ONE reader, and segmenting your messages empowers you to write to a very specific audience. An audience that (thanks to FB targeting) you now know VERY well, and therefore have the means to convince on a very personal level. Get Your Reports Sent to the RIGHT People at the Right Time (With Minimal Effort) You and reports have a love-hate relationship. Itââ¬â¢s the bane of your existence and the reason for that pay raise. Every boss, big wig, investor, and client wants to know the fruits of their (your) labor and reports are the tell all. Only frustration: getting your data into a nice, neat, easy to read report and sent ON TIME. Youââ¬â¢re busy doing the work, and now you need to make time to report on it. With ââ¬â¢s export capabilities weââ¬â¢ve done the manual work for you. You can now choose to export your Social Analytics reportsà via CSV, PDF, or even schedule a recurring email to send to your team, clients, and/or stakeholders. Annnnd you can even add a little branding to your reports. Grab a logo, insert your company (or clientââ¬â¢s) name, and a little description to give your reports that added personal touch. In a world where marketing can feel like a bunch of warm fuzzies, having the report to back you up and the numbers to prove your worth are MUY BUENO. Hit the easy button with ââ¬â¢s export report features (available on all Team Pro plans). Hit the easy button with ââ¬â¢s export report featuresBecause Your Content Rarely Fits the ââ¬Å"One Size Fits Allâ⬠Category Create your own content types (made for you just for you). Content isnââ¬â¢t a ââ¬Å"one size fits allâ⬠AND what your team does on a daily basis is unique. Create your own custom content types (available on Team Pro plans) for everything you do! TPS Reports Blog Posts Presentations Podcasts Social Media Campaigns If you can do it, you can organize it. If you can do it, you can organize it with @.Prioritize the Content YOU Care About Not all pieces of content are created equal. With Content Types, you can now prioritize the content that matters most to your team. Easily create a hierarchy of content types based on the pieces of content you use most so you can get to the real work faster. Give your team even more context with Content Types. Clarity is crucial when thereââ¬â¢s multiple folks working on a single piece of content. Add context and get specific with Content Types so you can keep your team on the same page and get projects moving forward (faster)! Whatââ¬â¢s Coming Up? Marketing Projects Are aà BEAST and Weââ¬â¢re Here to Tame ââ¬Ëem Marketing is more than a blog post. Itââ¬â¢s more than social promotion. Itââ¬â¢s more than an email or a newsletter or a webinar. Itââ¬â¢s a million different thingsâ⬠¦ â⬠¦.happening all at onceâ⬠¦ with finite resources. And you are the MAESTRO of it all. You are the one managing every detail Making sure the right people are working on the right parts Coordinating tasks, timelines, resources, and toolsâ⬠¦ AND you are the one making sure the entire production of [insert BIG project] is executedà on time. Itââ¬â¢s a lot to manage. Especially when all those moving parts are spread across your calendar. Which is why weââ¬â¢re building Marketing Projects (coming soon to a Team Pro plan near you). Why get excited? ââ¬ËCosà with Marketing Projects by youââ¬â¢ll be able to: Keep your entire operation in one big piece of content! (eeeeHHHH!) Track your projectââ¬â¢s overall progress with a nifty BURN CHART, cuz weââ¬â¢re all nerds and graphs are our love language. Easily manage your teamââ¬â¢s time (know whoââ¬â¢s on a project, and what theyââ¬â¢re working on) Get a visual preview of your entire project on the main calendar (yes youââ¬â¢ll be able to create events that last more than one day) Itââ¬â¢s organization on steroids. And this product marketer here is freakinââ¬â¢ out. Its organization on steroids.Itââ¬â¢s gonna be an awesome feature for folks that manage A LOT more than blog content (which is basically all of you!). Stay tuned. P.S.à Not on a Team Pro plan but want a test run? No problem. Go to your billings page and you can trial Facebook targeting, custom content types, and export scheduling FREE for 14 days with a Team Pro trial.
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